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Brian Krzanich: Intel Courts Mobile Security Market with Antivirus Product Rebrand

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Brian KrzanichIntel CEO Brian Krzanich has unveiled a rebranding of the company’s McAfee Antivirus software as part of efforts to gain a larger share of the mobile security market, CNet.com reported Monday.

Seth Rosenblatt writes that Krzanich told an audience at Las Vegas’ Consumer Electronics Show on Monday the product will now trade under the name Intel Security.

The red shield logo will remain and the software program unchanged, but several features of the Android and iOS mobile versions will be offered for free, according to Rosenblatt’s report.

Krzanich also told the audience the company aims to bring mobile security to all types of devices, including wearables.

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Written by Elizabeth Leigh

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