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AT&T Introduces FirstNet Visual Brand Representing the Organization’s Public Safety Dedication

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AT&T has unveiled a new visual brand for the products and services of the First Responder Network Authority which was created to represent the latter organization’s commitment to supporting public safety.

Chris Sambar, senior vice president at AT&T, said in a blog post published Monday the new logo features three horizontal lines that represent FirstNet’s interconnected disciplines of public safety as well as a notch on the lower right corner that signifies communication.

The logo also has the word “First” in bold text to emphasize the organization’s mission to serve as first responders along with text that reads “Built with AT&T.” to signify the brand’s public safety dedication.

Sambar added the company remains committed to help first responders around the country overcome obstacles related to communications.

AT&T also works with FirstNet, 50 U.S. states, Washington, D.C. and two U.S. territories on a project to develop a national emergency broadband network.

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Written by Scott Nicholas

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